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NEW Now accepting May 2026 client onboardings

Scale Your Business
With Performance Marketing

We help brands generate qualified leads, increase revenue, and scale profitably using Google Ads, Meta Ads, funnels, email marketing, and conversion systems.

ROAS
3.2×
Leads
10,247+
Revenue
$0K+
app.thescalerslab.com/dashboard
Ad Spend
$48,210
↑ 12.4%
Revenue
$156,840
↑ 38.2%
ROAS
3.25×
↑ 0.8×

Campaign Performance · Last 30 days

Meta Ads Google Ads
Trusted toolset · Built on the platforms your customers live on
Google Ads Meta Ads Shopify Klaviyo GA4 Conversions API
P
Paresh Panchal
Founder · Performance Marketer
Google Ads Meta Ads Email · Klaviyo Funnel & CRO Creative Strategy
India USA Canada Sweden
About the founder

Performance marketing built on customers, not clicks.

Paresh Panchal is a full-funnel performance marketer and founder of The Scalers Lab. He helps businesses grow through Google Ads, Meta Ads, email marketing, funnel optimization, and conversion strategy — engineered for one outcome: profitable revenue.

His focus is generating customers and revenue — not traffic, impressions, or vanity dashboards. Every campaign is built to be measured, repeatable, and tied directly to business outcomes.

Profit-first scaling
Fast iteration cycles
Transparent reporting
End-to-end visibility
What we do

Services engineered for measurable growth.

Ten focused offerings — every one connected to revenue. We don't sell impressions; we build acquisition systems.

01

Google Ads Management

Search, Shopping, PMax, and YouTube campaigns built around intent — engineered to convert high-buying-signal traffic.

02

Meta Ads Management

Facebook & Instagram funnels with creative testing, audience layering, and CAPI — every dollar tracked back to revenue.

03

Ecommerce Performance Marketing

D2C-grade growth systems: catalog ads, dynamic retargeting, post-purchase flows, profitable scaling at every stage.

04

Lead Generation Campaigns

Qualified-lead funnels for B2B, healthcare, real estate, and high-ticket services — with lower CPLs and better close rates.

05

Hotel & Hospitality Marketing

Booking-driving campaigns for hotels, resorts, and restaurants — direct revenue, reduced OTA dependency.

06

Email Marketing & Automation

Klaviyo & Mailchimp flows that compound: welcome, browse, cart, win-back, post-purchase — revenue while you sleep.

07

Landing Page Optimization

Conversion-first pages tested against your audience — A/B frameworks that move CVR from 1% to industry-leading.

08

Funnel Strategy & CRO

End-to-end funnel mapping, drop-off analysis, and experimentation — every step optimized for profitable conversion.

09

Retargeting Campaigns

Sophisticated audience segmentation and creative sequencing to bring back high-intent shoppers and recover abandoned carts.

10

Creative Strategy & Ad Copy

Scroll-stopping creatives, hooks, and copy frameworks tuned to the platform and the buyer — performance, not pretty.

11

International Brand Scaling

Multi-market campaigns across India, USA, Canada, and EU — localized creative, currency, and intent signals.

12

Analytics & Attribution Setup

GA4, GTM, server-side tracking, Conversion API — clean data so decisions are based on truth, not noise.

By the numbers

Numbers we've moved for real brands.

From D2C ecommerce to restaurants to lead-gen — here are the metrics that matter to the businesses we've scaled.

Ecommerce
$0
Revenue generated for D2C clients
Performance
0
Average ROAS across paid campaigns
Lead Gen
0
Qualified leads generated
Restaurant
0
Store visits driven per month

Lead Generation Performance

Last 6 months · India operations
0L+
↑ Revenue attributed to paid campaigns
AugSepOctNovDecJanFebMarApr
Trusted by

Brands we've scaled across 4 markets.

From Sweden to Canada, USA to India — we've helped ecommerce, hospitality, and restaurant brands turn ad spend into compound growth.

Netcliqs Inc. — Canada
Spike Detox — USA
MAXAT Nordic — Sweden
Optivida Health — USA
Nutriza Inc. — Canada
Trendy Gift — India
MarketMyHotel — India
Netcliqs Inc. — Canada
Spike Detox — USA
MAXAT Nordic — Sweden
Optivida Health — USA
Nutriza Inc. — Canada
Trendy Gift — India
MarketMyHotel — India

International clients

USA · Canada · Sweden
CANetcliqs Inc.
USSpike Detox
SEMAXAT Nordic
USOptivida Health
CANutriza Inc.

Indian clients · Hospitality & Ecommerce

India
INTrendy Gift
INMarketMyHotel
INRoyal Rafahiya
INSatkar Retreat
INHotel Mahima Heritage
INCasa Arhan
INOpal Villas
+ more growing.

Restaurant & F&B clients

Walk-ins, bookings, brand
INMadovergrills
INBluez Restaurant
INSea Cafe Diu
Why The Scalers Lab

Built for brands that want profit, not pageviews.

We're not a media-buying shop. We're a growth partner — every decision, dollar, and dashboard is tied to outcomes you can deposit.

ROI-Focused Marketing

Every campaign optimized to a revenue or pipeline goal. If it doesn't move money, we don't run it.

Full-Funnel Strategy

Awareness, consideration, conversion, retention — engineered together so every layer compounds the next.

Conversion-First Campaigns

Optimized landers, sharp creative, tight tracking — built so high-intent traffic actually buys.

Data-Driven Decisions

GA4 + Server-side + Conversion API. Clean attribution. Real numbers. No gut-feel growth.

Transparent Reporting

Weekly performance, monthly business reviews. You always know exactly what's working and why.

Creative + Performance

Hooks that stop the scroll, paired with media buying that prints. Both halves of the brain. One team.

Fast Iteration Cycles

Weekly creative tests, bi-weekly funnel updates. We move at the speed of the market, not your retainer.

Affordable Scaling

Senior-level strategy without enterprise overhead. Built for founders who want results, not retainers.

Multi-Market Experience

Live campaigns across India, USA, Canada, Sweden — we know how buyers behave in different geographies.

Tools & tech stack

The stack we use to scale.

Best-in-class tools, configured by senior operators. No bloat. No half-implemented pixels.

// Advertising
  • Google Ads
  • Meta Ads
  • YouTube Ads
// Analytics
  • Google Analytics 4
  • Google Tag Manager
  • Meta Pixel
  • Conversion API
// Email & Lifecycle
  • Klaviyo
  • Mailchimp
  • Shopify Email
// Ecommerce & Pages
  • Shopify
  • Landing Page Builders
  • WordPress / WooCommerce
// Creative
  • Canva Pro
  • AI Creative Tools
  • Copywriting Frameworks
// Reporting
  • Looker Studio
  • Custom Dashboards
  • Sheets / Notion
// CRO & Testing
  • Hotjar
  • Microsoft Clarity
  • A/B Frameworks
// Lead Gen
  • Lead Forms
  • WhatsApp Business
  • CRM Integrations
What clients say

Operators who turned spend into revenue.

Real outcomes from real businesses we've partnered with — across ecommerce, hospitality, and F&B.

★★★★★
ROAS 1.4× → 3.6× in 90 days
Paresh rebuilt our Meta funnel from creative to checkout. By month two we were profitable at scale — something three previous agencies couldn't crack. He treats your ad budget like his own.
M
Marcus L.
Founder · DTC Skincare · USA
★★★★★
+62% direct bookings, –48% OTA reliance
We were paying 18% commission to OTAs on every booking. The Scalers Lab built a direct-booking engine through Google and Meta that now generates more reservations than Booking.com — at a fraction of the cost.
A
Arjun S.
GM · Heritage Hotel Group · India
★★★★★
CPL down 71% in first month
We were stuck at ₹1,200 per qualified lead. Within 30 days Paresh got us under ₹350 — with a higher close rate. The funnel work and creative testing made the difference. Honestly the best money we've spent.
R
Riya M.
Founder · Healthcare D2C · India
★★★★★
800+ store visits/month from ads
Our restaurant went from quiet weekdays to fully-booked tables. The campaign creative, reservation funnel, and Google Maps work all came together. Walk-ins are up, average ticket is up — we're hiring more staff.
K
Karan P.
Owner · Casual Dining · India
★★★★★
$0 → $42K MRR in 6 months
As a new D2C brand, we couldn't afford trial and error. Paresh's team built our launch funnel, ran disciplined creative testing, and scaled us past six-figures annualized revenue in the first half year. Foundation matters.
E
Erika H.
Co-Founder · Wellness Brand · Sweden
★★★★★
38% lift in Klaviyo revenue share
Email was a "nice to have" before. Now it's a quarter of our revenue. The flows, segments, and post-purchase sequences they built work in the background while we focus on product. Truly compounding asset.
D
Daniel R.
Marketing Lead · Supplements · Canada
Limited May onboardings · Free 30-min strategy call included

Ready to scale
your business?

Let The Scalers Lab build a predictable growth engine for your business — designed for revenue, measured against profit, and operated like it's our own.

No obligation · No long-term contract · We only take 3 new clients per month
Get in touch

Let's build your growth engine.

Tell us about your business and your goals. We'll come back within 24 hours with an honest read on whether — and how — we can help.

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